P&G, in particular, has been known to go after those with a vengeance.

I've noticed that, especially at value chains like Aldi or Save a Lot. Cheerios boxes are a good example of this. I'm sure there are strict, carefully-worded agreements in place that benefit all parties fairly to allow these products to look so much like the "national" brands.

I've noticed that, especially at value chains like Aldi or Save a Lot. Cheerios boxes are a good example of this. I'm sure there are strict, carefully-worded agreements in place that benefit all parties fairly to allow these products to look so much like the "national" brands.

and sometimes at places like Aldis a national brand will make a local "regional" brand to be put into the stores...

They make deals with the number 1 in the market to produce them that way.

More about generic terms and trademark issues:

http://www.knoxnews.com/news/2013/aug/13/scripps-networks-loses-domain-name-battle----again/

An interesting read, particularly concerning the DIY argument.

It's kind of funny that this is happening while one of Wendy's big TV ads right now has a guy confuse what he thinks is a small pub's burger with a Wendy's pretzel burger.

http://youtu.be/FsKg7gxxFYQ

Chipotle:

http://mobile.businessweek.com/articles/2013-08-15/first-rule-of-chipotle-you-cant-call-that-chipotle

Ugh, I hate Commercials.

Of course he confused that massive and well put together Burger in her hands with something from a real restaurant. Everyone knows that a Burger from Wendy's is a flat thrown together mess.

Subway is the worst at this type of legal False Advertisement.